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Managing Services Marketing: Text and Readings (Dryden Press Series in Marketing) Managing Services Marketing: Text and Readings (Dryden Press Series in Marketing) by John E. G. Bateson, K. Douglas Hoffman

Managing Services Marketing: Text and Readings (Dryden Press Series in Marketing)

by John E. G. Bateson, K. Douglas Hoffman


ISBN 13: 9780030225192

Format: Hardcover (250 pages)
Publisher: South-Western
Published: 29 Jan 1999
Other Format: Hardcover, Paperback

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Used : $3.47  
 
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Essentials of Services Marketing (The Dryden Press series in marketing.) Essentials of Services Marketing (The Dryden Press series in marketing.) by K. Douglas Hoffman,John E. G. Bateson

Essentials of Services Marketing (The Dryden Press series in marketing.)

by K. Douglas Hoffman,John E. G. Bateson


ISBN 13: 9780030152177

Format: Hardcover (576 pages)
Publisher: South-Western
Published: 08 Mar 1997

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Used : $4.62  
 
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Managing Services Marketing: Text and Readings (The Dryden Press Series in Marketing) Managing Services Marketing: Text and Readings (The Dryden Press Series in Marketing) by John E. G. Bateson

Managing Services Marketing: Text and Readings (The Dryden Press Series in Marketing)

by John E. G. Bateson


ISBN 13: 9780030986666

Format: Hardcover (600 pages)
Publisher: South-Western
Published: 21 Jun 1995
Other Format: Hardcover, Paperback

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Used : $21.56  
 
Used : $21.56